by American Wool | Aug 25, 2021 | Fashion, shopping
Today’s retail consumers are thinking more ethically than ever before. As people shop for all different types of products, they want to know about their sources of origin, and how and where they were made. As a result, the concept of fast fashion vs. slow fashion has...
by American Wool | Aug 25, 2021 | Uncategorized
spotlight series RYAN MAHONEY | RIO VISTA, CALIFORNIA Drawing on the experience of five generations of sheep farmers before him, Ryan Mahoney doesn’t take the task of ranching lightly. As the owner-operator and ranch manager at Emigh (pronounced Amy) Livestock, a...
by American Wool | Jul 12, 2021 | American Wool Companies, Performance Clothing, wool
We have a film series called Unrivaled. We find interesting people with cool stories to tell and we help them captivate audiences by chronicling their stories into crisp, 1-minute-ish videos. Two years ago we were able to tell the story of Julie Hansmire, a rancher...
by American Wool | Jun 2, 2021 | American Wool Companies, Design, Fashion, Fashion Design
Fashion designers are incredibly diverse in background, technique, and creativity but one thing many share in common is a first choice in fiber: Wool. This shouldn’t come as too much of a surprise when you consider that wool is famously familiar the world over....
by American Wool | May 12, 2021 | gardening, room and home, wool
4 REASONS TO INTRODUCE WOOL INTO YOUR GARDEN If you’re looking to reap the full benefits of your garden, then you’re tending to your plot, planting your crop, or planning for next year’s bloom, gardening is truly a year-round activity. Whether you have a garden in a...
by American Wool | Mar 31, 2021 | Uncategorized
spotlight series Regina Frahm | newton, iowa Regina Frahm may be best known for transforming an unsightly bar into a modern day mercantile in her hometown of Newton, Iowa, but this sheep-farmer-turned-small-business-guru has mastered the art of building community as...
by American Wool | Jan 29, 2021 | Dogs, Livestock Guardian Dogs, Sheep
WHY LIVESTOCK GUARDIAN DOGS DESERVE YOUR ATTENTION WHEN MOST PEOPLE THINK OF A FLOCK, THEY JUST THINK OF SHEEP. BUT IF YOU LOOK CLOSELY, YOU’LL SPOT A FEW LARGE WHITE-COATED CANINES positioned CALMLY AT THE CENTER. When most people think of a flock, they just...
by American Wool | Dec 10, 2020 | Shearing, Sheep, wool
Sheep Shearing. The World's Oldest and Most Misunderstood Dance “A necessary evil. That’s how some people see us,” says Katie, one of the founding partners of Right Choice Shearing, a North Texas shearing company she and partner Darian founded and operate today. Both...
by American Wool | Nov 10, 2020 | Performance Clothing, Uniforms, US Military
Wool + The Military The steadfast fiber that’s been beside the US military every step of the way Each branch of the US Military has its own uniforms, ranks, heroes, songs, and certainly slang. However, since each branch’s founding day, they have all shared one thing...
by American Wool | Oct 21, 2020 | American Wool Companies, shopping, Wool Companies
With a turbulent and unexpected 2020 it’s important now, more than ever to support companies that believe in American-made goods with stateside manufacturing, and an ethos to give back whenever possible. That’s why we created this Holiday Gift Guide—we’ve gathered a...
